PURPOSE: World Tourism Day has been held on 27 September each year since 1980. The date marks the anniversary of the adoption of the Statutes of the Organization in 1970, paving the way for the establishment of UNWTO five years later. As the leading international organization in the field of tourism, UNWTO promotes tourism as a driver of economic growth, inclusive development and environmental sustainability and offers leadership and support to the sector in advancing knowledge and tourism policies worldwide.
FORUM: "Tourism and Green Investments.'' World Tourism Day 2023. The UNWTO has identified investments as one of the key priorities for tourism’s recovery and future growth and development. This year we will highlight the need for more and better-targeted investments for people, for planet and for prosperity. Now is the time for new and innovative solutions, not just traditional investments that promote and underpin economic growth and productivity. Follow the conversations with the hashtags: #27September, #WorldTourismDay, #GreenInvestments, #WTD2023.
EVENTS: The celebration of World Tourism Day 2023 will be a call to action to the international community, governments, multilateral financial institutions, development partners and private sector investors to unite around a new tourism investment strategy.This year the country host is the Kingdom of Saudi Arabia ; The World Tourism Day 2023 will be observed on September 27th and September 28th in Riyadh with the theme “Tourism and Green Investments.” Green investing consists of investment activities that focus on companies or projects committed to the conservation of natural resources. The WTD2023 observance on September 27th will start with a Presentation of UNWTO’s Global Tourism Investment Framework. The Panel Discussions will include the following subjects: THE POWER OF TOURISM: BUILDING BRIDGES., INVESTING IN OUR PEOPLE: IS TOURISM GETTING THE RIGHT TALENT?, INVESTING IN OUR DESTINATIONS: THE POTENTIAL OF THE UNDISCOVERED, INVESTING IN OUR PLANET: FLYING TO A SUSTAINABLE FUTURE, INVESTING IN OUR PROSPERITY: BRIDGING THE INNOVATION GAP, INVESTING IN OUR PROSPERITY: POWERING ENTREPRENEURSHIP, followed by two plenary sessions on September 28th: “Public Sector Session: A Sustainable Future for Travel & Tourism.” and the”Public-Private Sector Session: A Seamless End-to-End Travel Experience”.
COMPETIONS: From 16:00 to 16:45 will be held the ‘‘WOMEN IN TECH START-UP COMPETITION FINAL’’, an AWARD CEREMONY and an “HANDING OUT TROPHIES”.
STATEMENTS: Read the Statement of the United Nations Secretary-General on World Tourism Day 2023 and the Statement of the UNWTO Secretary-General on World Tourism Day 2023.
PODCASTS: From empowering local communities to fostering cultural exchange and creating meaningful connections, tourism unlocks opportunities for personal growth and economic prosperity. The timing of World Tourism Day is particularly appropriate in that it comes at the end of the high season in the northern hemisphere and the beginning of the season in the southern hemisphere. The Date of September 27 marks the anniversary of the adoption of the UNWTO Statutes. Listen to the audio-podcasts!
CAMPAIGN MATERIALS: This World Tourism Day, and every day, build a greener and bluer future adopting sustainable practices; Advance knowledge and tourism policies worldwide; Restart a greener, smarter and safer tourism. Get the communications materials!
WHY WE CELEBRATE THE DAY?
HOW TO GET INVOLVED?
PARTNERSHIPS
Tourism that takes full account of its current and future economic, social and environmental impacts, addressing the needs of visitors, the industry, the environment and host communities.
World Heritage and tourism stakeholders share responsibility for conservation of our common cultural and natural heritage of Outstanding Universal Value and for sustainable development through appropriate tourism management.
The Tourism Market Intelligence and Competitiveness Department works to provide knowledge and strategic guidance to support tourism destinations and the sector at large become more competitive and improve destination management through efficient policies and governance.
Harnessing innovation and digital advances provides tourism with opportunities to improve inclusiveness, local community empowerment and efficient resource management, amongst other objectives within the wider sustainable development agenda.
The World Tourism Day is hosted by the United Nations World Tourism Organization (UNWTO), its Member states, its Affiliate Members and the UNESCO World Heritage Centre.
With the collaboration of the World Travel & Tourism Council, the United States Office of Travel and Tourism Industries, the U.S. Travel Association, the Department of Transportation - Airline and Airport Statistics, the IATA Business Intelligence and Statistics Department, the Airlines for America - Data and statistics Department, the American Hotel & Lodging Association, the American Society of Travel Agents, the Cruise Lines International Association and the STR Global List of Industry Organizations.
with the participation of the tourism Authorities and Hospitality sector, the Tour operators, the Travel agencies, Tourism organizations, Local Communities, the Non-Governmental organizations, tourism proessionals and academia..
Share your personal experiences and journeys to showcase the transformative power of tourism.
Inspire the debate around rethinking tourism for development, including through education and Youth jobs.
Promote tourism’s impact on the planet
Enhance opportunities for the tourism sector to grow more sustainably.
Promote a responsible, sustainable and universally accessible tourism.
Facilitate the management and development of sustainable tourism at World Heritage properties through fostering increased awareness, capacity and balanced participation of all stakeholders in order to protect the properties and their Outstanding Universal Value.
Develop and promote the tourism industry as an engine for socio-economic growth and poverty alleviation through the creation of employment.
Develop a Sustainable Tourism Strategy for the Silk Roads Heritage Corridors