PURPOSE: The United Nations General Assembly established 21 november as World Television day, in recognition of the increasing impact television has on decision-making by bringing world attention to conflicts and threats to peace and security. The United Nations and its Agencies invite major international broadcasters to join in distribution partnerships that offer a full range of bold, engaging and diverse television programming. The UN welcomes innovative ideas for collaboration in the form of co-productions, new genres or TV formats that will enable us to diversify our audience.
FORUM: “Envisioning the future of television in Europe and beyond.” World Television Day 2022. The role of television is rapidly evolving in the digital age, but to varying degrees in different parts of the world. TV informs viewers through in-depth news broadcasts, makes them aware of current societal issues and provides learning through quality children’s programming or insightful documentaries. As technologies grows more sophiticated, what might the future hold for the television industry? Follow the hashtag: #Television, #Tvbroadcasting, #WorldTVDay, #21November, #qualityContent, #PayTV , #OTT, #IPTV, #broadband, #androidtv on social networks.
EVENTS: On November 21st, the United Nations General Assembly, the United Nations Department of Global Communications of the Secretariat of the United Nations .and the UN Multimedia Department will hold a webinar to mark the World Television Day 2022 from the UNHQ. The award-winning series 21st CENTURY and UN IN ACTION are broadcast in multiple languages across TV stations and online platforms worldwide, reaching hundreds of millions viewers each month.
PODCASTS: Daily programme of meetings, agenda, summaries and documents at the UNHQ. TV once involved a simple unidirectional broadcast, where content was pushed to viewers who had to watch whatever was ‘on the tube’ at the time. The latest iterations, in contrast, integrate broadcast-broadband systems and Internet Protocol (IP) streaming to provide a customizable, interactive experience. Listen to the audio-podcasts!
CAMPAIGN MATERIALS: A TV campaign characterizes the fact that a TV advertiser is going on television thanks to one or several TV spots, in which he/she presents its products. A brand's presence on Television can provide a big boost in credibility. The TV marketing campaigns expose your brand, your products, and your company's message.
WHY WE CELEBRATE THE DAY?
HOW TO GET INVOLVED!
PARTNERSHIPS
In 1996, the United Nations General Assembly proclaimed 21st November as World Television Day “in recognition of the increasing impact television has on decision-making by alerting world attention to conflicts and threats to peace and security and its potential role in sharpening the focus on other major issues (…)”. In 2013, the EBU joined forces with EGTA and ACT to promote UN World TV Day on November 21st. Every year a short video clip highlighting the role TV plays in our lives is offered to be broadcast by televisions across Europe, Asia, Canada, USA and Australia. To date, the United Nations Television has reported from more than 100 countries around the world, covering global issues such as conflict and human rights, poverty, refugees, drugs and crime, and the environment.
Reflect on the values of television as a medium
Highlight the role of TV in communicating on key transnational issues
Recognize the central place in the lives of millions of people
Highlight the many services Television offers in the era of multi-screening.
Broadcasters are able to add their own local/ national content to the video before airing the clip across their networks or online portals and viewers encouraged to celebrate their love of television.
The World Television Day is hosted by the United Nations System, the UN WEBTV, the UNStories, the UNifeed, the United Nations Journal, the United Nations Multimedia Library, The International Telecommunication Union (ITU), the Broadband commission. With the collaboration of the Asia-Pacific Broadcasting Union (ABU), Arab States Broadcasting Union (ASBU), the African Union of Broadcasting (AUB), the Caribbean Broadcasting Union (CBU), the International Association of Broadcasting (AIR/IAB), the egta, the Association of Commercial Television in Europe (ACT), the European Broadcasting Union (EBU), The Global TV Group, The World Broadcasting Unions (WBU), the North American Broadcasters Association (NABA). With the Participation of World TV Channels and their presentators, TV Broadcasters and Technicians, technological researchers and academics.